Tuesday, 15 March 2011

How films target their audience

  • Genre conventions
  • Repetition and difference
  • Choice of actors/film makers
  • Content - Narrative, Represeantation
  • Promotional material - trailer, poster, previews, TV spots, music
Dracula - Horror
  • Dark mise-en-scene
  • Heroes/Villains
  • Gothic/Cult theme
  • Rural/Isolated setting
  • Religion, superstition symbolism
  • Scary
  • Score/music/foley work
  • Gore/blood
  • Suspense
  • Lack of authority
  • Anarchism
Sunshine - Sci-fi
  • Space, astronauts
  • Technology
  • Blue
  • Masculine
  • Sustained threat
  • ET life
  • Propp archatypes
  • Unity
  • Sacrifice
  • Close shave/last shot
  • Race against time
American Gangster - Gangster
  • Drugs, weapons, money, cars, sex, politics
  • Gang culture
  • Violence
  • Crime boss
  • Corruption, temptation, greed
  • Masculine
  • Power - who's got, who wants it  - "What do all men with power want? More power"
  • Rival gangs
  • Family values
  • Costume
  • Status
  • Music/Soundtrack

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